Annual rank46
France · Technology
Vusion
Vusion identifies electronic shelf labels as a component of retail digitalisation in its company materials.
FY2022–FY2025
FY2022–FY2025
FY2022–FY2025
current context only
Company profile
How a shelf becomes a connected retail operating system
Vusion turns the physical shelf into a managed digital system. Retail headquarters can send prices and product data through VusionCloud; store associates use electronic labels, light cues and location data to find, replenish and pick products; Captana cameras and VusionLive convert shelf conditions into prioritised tasks. The same infrastructure supports shopper navigation and retail media across supermarkets, convenience chains and other store formats.
Shelf hardware
One rail links head office, associates and shoppers
Head office sends a price or promotion through the cloud instead of asking associates to replace paper tickets. At the shelf, V300 labels add NFC and seven-colour LEDs; freezer models work at -25°C. EdgeSense moves power, Bluetooth communication and precise location into the rail, while VusionOX supports over-the-air updates and has been proven with more than 120,000 devices in a single-store setup.
- Explore the electronic shelf labels V100, V300, freezer, waterproof and full-colour models
- See how EdgeSense changes the rail Power, Bluetooth communication and precise shelf location
- Understand VusionOX Cloud-to-edge security, interoperability and over-the-air updates
- ▶ VideoWatch the EdgeSense product film Official language-neutral visualisation of the connected shelf
Software and data
A shelf gap can become a prioritised store task
Captana's shelf-edge cameras monitor gaps and misplaced stock without tracking individuals, then pass alerts into store workflows. VusionLive combines IoT, sales, loyalty and third-party data; Pulse adds AI recommendations; VusionCloud manages the device and software fleet. At June 2026, the VusionCloud installed base reached 522 million connected ESLs, recurring value-added-solution revenue was EUR 61 million, up 73%, and Captana order intake reached several tens of millions for the first time. The reviewed H1 release gives no service-by-service active-retailer or margin breakdown.
- Open the H1 cloud and VAS update Cloud-connected labels, recurring revenue and Captana order scale
- Manage the device fleet in VusionCloud Tags, sensors, updates, monitoring and retail-system APIs
- See what Captana cameras detect Shelf gaps, misplaced products and automated replenishment alerts
- Follow the workflow in VusionLive HQ campaigns, associate tasks, inventory and planograms
- Explore Pulse retail intelligence AI recommendations built from aisle, point-of-sale and external data
Rollout at scale
Walmart moved the system from pilot to industrial deployment
Vusion's 2023 Walmart contract made the operating model concrete: a first phase covered 500 U.S. locations and 60 million digital shelf labels. Walmart said electronic changes reduce the time associates spend replacing labels. By April 2026, Vusion expected the EdgeSense rollout to finish during the year and reported expansion into Walmex Express and Supercenters in Mexico.
- Read the original Walmart rollout The first 500 U.S. stores, 60 million labels and associate rationale
- Follow the 2026 deployment update U.S. completion timetable and the first Walmart expansion into Mexico
- ▶ VideoWatch Walmart explain the store workflow English NRF keynote on pricing, pick-to-light and stock-to-light
Scale and strategy
A global installed base now supports cloud, services and proposed retail media
By December 2025, Vusion reported 650 million total labels in 75,000 stores and more than 350 large retailers. The separate June 2026 measure covers 522 million cloud-connected ESLs; the different dates and scopes are not directly compared. The proposed ISM acquisition would add an in-store media operator with 90 retail banners, more than 1,600 brands, nine countries and over 50 print and digital formats; 2025 revenue was approximately EUR 120 million. Completion remains conditional and debt financing is expected.
- Open the proposed ISM perimeter Retail banners, brands, countries, media formats and closing conditions
- See Vusion's global footprint Retailers, labels, stores, offices and geographic reach at year-end 2025
- Read the Vusion '27 strategy The move from proprietary labels toward cloud, services and non-label products
- Examine the Carrefour deployment A French network plan combining rails, cloud and shelf cameras
Official profile sources: Our Company | Vusion
Current 2026 update
What is changing at Vusion in 2026?
At June, VusionCloud's installed base reached 522 million connected labels; recurring VAS was growing, ISM remained proposed, and retailer agreements broadened beyond Walmart US.
The change in one sentence
Cloud revenue, a proposed media acquisition and new retailer agreements widen the model.
VusionCloud recurring revenue and Captana orders grew, ISM would add advertising operations, and named retailers broaden the customer and geography mix.
Four lenses on 2026
The same four-quadrant format used in the Company profile.
01 · Cloud distribution layer
Cloud-connected labels and recurring VAS both expand
The VusionCloud installed base reached 522 million connected electronic shelf labels at June, versus 220 million a year earlier. H1 value-added-solution revenue reached EUR 125 million, up 39%, including EUR 61 million of recurring VAS, up 73%. The annualized Q2 recurring-VAS measure was EUR 133 million, up 83% year on year. Captana order intake reached several tens of millions of euros for the first time. The reviewed H1 release does not break out active retailers, subscriptions, retention or margin by service.
- Current signal522m cloud-connected ESLs · recurring VAS EUR 61m, +73% · Captana orders in tens of millions
- Why it mattersH1 shows cloud-connected scale alongside software and data revenue growth; product-level adoption and economics remain outside the release.
- H1 cloud, orders and retailer update Vusion · 2026-07-30
02 · Retail media
The proposed ISM deal would add a 90-banner advertising operation
Vusion agreed to acquire In-Store Media on 27 July. ISM works with 90 retail banners, more than 1,600 brands and over 50 print and digital media formats across nine countries; it generated approximately EUR 120 million of revenue in 2025. Vusion says the combination would connect in-store exposure, shopper engagement and purchase outcomes. The Board approved the proposal, but regulatory approvals and other closing conditions remain, debt financing is expected, no purchase price is disclosed and Vusion expects the anticipated timing to have only limited 2026 revenue impact.
- Current signal90 banners · 1,600+ brands · c. EUR 120m 2025 revenue · conditional debt-financed closing
- Why it mattersISM would add advertising relationships and campaign operations, but closing is pending and the purchase price and integration results are not disclosed.
- ISM agreement and conditional perimeter Vusion · 2026-07-27
- H1 cloud, orders and retailer update Vusion · 2026-07-30
03 · Retailer diversification
Retailer agreements broaden brands and geographies beyond Walmart US
The US Walmart phase is expected to finish by year-end. Walmex is Walmart's first Vusion market outside the US; Carrefour plans the platform across its French hypermarkets and supermarkets by 2030. JYSK will upgrade 450 Nordic stores, add 750 European stores and migrate to VusionCloud, with about 2,500 stores expected by 2027. Gratis selected about 2 million labels for 300 Turkish stores, with completion expected by the beginning of H2; the source set contains no completion announcement. Decathlon reached 700 equipped stores in 54 countries. H1 order entries were EUR 681 million, down 22% versus the Walmart-heavy H1 2025 base; Q2 order intake rose 7% versus Q2 2025.
- Current signalFive named retailers across multiple geographies · H1 orders −22% vs Walmart-heavy H1 2025 base · Q2 +7% vs Q2 2025
- Why it mattersThe contracts broaden retailer and geography exposure while H1 order entries still reflect the exceptional Walmart comparison base.
- H1 cloud, orders and retailer update Vusion · 2026-07-30
- JYSK expansion and cloud migration Vusion · 2026-06-16
- Gratis Turkish rollout Vusion · 2026-06-23
04 · What to watch
Three questions for the next disclosures
The next disclosures should separate cloud-connected scale from product adoption, a proposed acquisition from a completed business and signed rollouts from recognised orders and revenue.
- Cloud monetisationWhich retailers adopt each recurring service, and what retention, product revenue and margins sit behind the VAS growth?
- ISM completionDoes the acquisition close, on what price and debt terms, and when do campaigns produce measurable digital revenue or synergies?
- Post-Walmart ordersWhat order and revenue contribution is reported from Carrefour, Walmex, JYSK, Gratis, Decathlon and new US opportunities after the Walmart-heavy comparison period?
Annual record
Ranking history
Future editions add rows; they do not rewrite the 2026 record.
| Edition | Measurement period | Rank | Revenue growth | Net-income growth | Stock return |
|---|---|---|---|---|---|
| 2026 | FY2022–FY2025 | 46 | +137% | +656% | +68% |