Poland · Technology
Vercom
Vercom develops global cloud communications platforms across email, SMS, push notifications and instant messaging.
FY2022–FY2025
FY2022–FY2025
FY2022–FY2025
current context only
Company profile
From a software event to a message on the customer's screen
Vercom is the Warsaw-listed communications-platform company behind enterprise products such as MessageFlow and self-service products such as MailerLite. Its platforms help developers, marketers and service teams send transactional alerts, campaigns and automated journeys by email, SMS, mobile or web push, RCS and messaging apps. This profile follows the message from API or campaign builder to delivery and response, while keeping Vercom's product perimeter distinct from shareholder cyber_Folks and separate e-commerce company Shoper.
Enterprise delivery
A password reset and a marketing campaign should not share the same queue
MessageFlow gives developers one REST API for email, SMS and push, while its Email API returns a message ID, sends delivery events through webhooks and can separate transactional traffic from bulk campaigns. MessageFlow Priority routes OTP, two-factor-authentication and security alerts through a dedicated path. Vercom's official case says energy supplier TAURON moved transactional and marketing communication to MessageFlow, integrated email and SMS, and sought secure, high-deliverability delivery for millions of Polish customers. The platform later joined Azure Marketplace.
- Build with one MessageFlow API Email, SMS and mobile-push integration for developers
- Follow an email from API to delivery REST or SMTP, domain authentication, message IDs, logs and webhooks
- Route an SMS or critical alert Operator connections, transactional messaging and MessageFlow Priority
- See the TAURON workflow Transactional and marketing email and SMS for a large energy provider
Creators and small businesses
One builder covers newsletters, forms, sites and automations
Vercom acquired 100% of MailerLite in June 2022. The product lets small businesses and creators build newsletters, forms, landing pages, sites and automated journeys triggered by subscriber actions or purchases. MailerLite's Spoony case pairs MailerLite marketing with MailerSend transactional email for an app with more than 43,000 subscribers, aiming for one consistent brand across both. The official English tutorial walks through dashboards, campaign types, subscriber groups and segments, forms, sites and automations.
- Why MailerLite belongs in Vercom The official record of Vercom's acquisition of all MailerLite shares
- Build a campaign and capture leads Editors, templates, forms, landing pages and reporting
- Trigger an automated journey Subscriber, campaign, date and e-commerce triggers
- See Spoony connect marketing and app email A 43,000-plus-subscriber customer workflow using MailerLite and MailerSend
- ▶ VideoWatch the MailerLite product tour Official English tutorial covering campaigns, audiences, forms, sites and automations
Push and re-engagement
Push can sit inside an existing marketing automation
Vercom lists PushPushGo in its portfolio and records a 2021 investment in the product. PushPushGo covers web, mobile, onsite, in-app and WhatsApp notifications. Its ActiveCampaign integration adds push actions to existing automations, maps subscribers through an external ID and returns sent, delivered and clicked events. In an English customer story, Slovenian publisher Dnevnik.si describes adding one code snippet, seeing reader traffic spike after each push and using the channel to bring visitors back. The linked English tutorial shows the integration setup.
- Trace PushPushGo inside Vercom The issuer's product history records its 2021 PushPushGo investment
- Map the notification toolkit Web, mobile, onsite, in-app, live-activity and WhatsApp messaging
- Add push to ActiveCampaign External-ID mapping, automation actions, segmentation and response events
- ▶ VideoWatch the ActiveCampaign integration Official English setup tutorial from PushPushGo
- See how Dnevnik.si brings readers back A publisher's account of implementation, traffic spikes and repeat visits
Scale and product perimeter
100,400 customers, but a clearly defined product perimeter
In its Q2 2025 presentation Vercom reported more than 100,400 clients in 180 markets and 15 team locations. Its portfolio lists MessageFlow, MailerLite, EmailLabs, SerwerSMS, FreshMail, PushPushGo, AppChance, Admetrics and ProfiSMS. MailerLite belongs here because Vercom acquired all of it. cyber_Folks appears in Vercom's dated shareholder record; Shoper appears in the Q1 2025 presentation as a cross-selling and integration partner. Neither is presented as a Vercom communications product.
- See Vercom's Q2 2025 operating scale Customer count, markets, team locations and distribution strategy
- Map the communications portfolio Nine named platforms linked directly by Vercom
- Read the dated shareholder record The 31 December 2025 ownership table, including cyber_Folks
- See the Shoper integration route Cross-selling, recommended providers and e-commerce workflow integration
Official profile sources: Vercom — CPaaS platforms
Current 2026 update
What has changed in 2026?
Q1 2026 · 19 May 2026
Revenue
Q1 revenue rose to PLN 122.9m from PLN 110.8m.
Operating profit
Q1 operating profit rose to PLN 30.0m from PLN 24.8m.
Profit
Q1 profit attributable to owners of the Parent rose to PLN 23.9m from PLN 22.5m.
Official 2026 sources: Vercom Group Interim Condensed Consolidated Financial Statements for Q1 2026 · 19 May 2026
Annual record
Ranking history
Future editions add rows; they do not rewrite the 2026 record.
| Edition | Measurement period | Rank | Revenue growth | Net-income growth | Stock return |
|---|---|---|---|---|---|
| 2026 | FY2022–FY2025 | 26 | +101% | +218% | +247% |