Annual rank90
Croatia · Consumer Cyc.
Valamar Riviera
Hospitality operator with hotels, resorts and camping properties in Adriatic destinations and Austria.
FY2022–FY2025
FY2022–FY2025
FY2022–FY2025
current context only
Company profile
Hospitality brands, destination infrastructure and year-round resorts
Valamar Riviera develops and operates hotels, resorts and campsites across Croatian Adriatic destinations and the Austrian Alps. Its model joins property investment with distinct consumer brands, direct distribution, food, entertainment, sport and local experiences. Flagship projects such as Pical also add promenades, beaches, pools and event infrastructure intended to strengthen the surrounding destination.
Brand architecture
Five propositions range from lifestyle hotels to glamping
Valamar Collection is the destination-shaped premium tier; Valamar Hotels & Resorts covers broad full-service stays. [PLACES] adds flexible dining, digital services and a social lifestyle format, while Sunny targets simpler value-led beachfront holidays. Valamar Camping stretches from pitches to camping homes, villas and glamping tents, often organised around pools, piazzas and family facilities.
- Compare all five brands The official guide to premium, full-service, lifestyle, value and camping
- Enter the [PLACES] format Flexible dining, digital service, local connection and social spaces
- Explore Valamar Camping Pitches, glamping, villas, camping homes and Mediterranean-village services
- See the corporate portfolio Properties, capacity, destinations and operating perimeter
Family and guest experience
Pical turns the Maro concept into a destination-sized product
At Pical Resort, all-day supervised Maro clubs sit beside science, art, cooking and sports academies. SpacePark takes its theme from the nearby Visnjan Observatory; JumpOn adds a two-level 400-square-metre trampoline zone and PlayLand spans more than 1,200 square metres. The wider resort combines family and V Level accommodation with restaurants, beaches, pools, wellness, sport and an event centre.
- Explore Pical Resort Accommodation, dining, beaches, sport, wellness and the event centre
- Step inside Maro Childcare, workshops, academies and the themed play zones
- Discover Valamar Collection Destination design, regional cuisine, V Level and local insiders
- ▶ VideoVideo: Pical Resort Official English overview of the new beachfront flagship
Footprint and investment
Adriatic islands meet an Alpine winter season
The portfolio runs through Istria, Dubrovnik and the islands of Krk, Rab and Hvar, with an Alpine base in Obertauern. Valamar's 2025 report records 1.2 million guests and 6.5 million overnight stays. Pical, a project worth more than EUR 200 million, opened in March 2026 to support premium year-round tourism; Arba Resort on Rab had opened in 2025 as another family-led repositioning.
- Read the 2025 annual report Guest scale, destinations, investment cycle and portfolio strategy
- See Pical after opening Official Q1 2026 report on the resort and year-round positioning
- Follow Valamar's history From Porec tourism in the 1950s to today's regional group
- ▶ VideoVideo: building the flagship Official English investment film published after Pical opened
Destination and sustainability
The value chain extends beyond the room
Valamar describes an integrated chain spanning asset development, maintenance, operations, direct sales and destination partnerships. Guest pages make the last step visible through Istrian wine, truffle, cycling, sailing and heritage experiences. The environmental layer includes renewable electricity, on-site solar generation, certified properties and stewardship of more than 80,000 trees, alongside local-supplier and community programmes.
- Understand the business model Assets, operations, direct distribution and destination development
- Browse Istrian experiences Food, nature, culture and activity products around the properties
- See a green holiday in practice Solar islands, low-carbon campsites and property-level initiatives
- Open the ESG strategy The company's environmental, social and governance priorities
Official profile sources: Portfolio
Current 2026 update
What has changed in 2026?
Q1 2026 · 30 April 2026
Q1 2026latest official update
4company-specific highlights
+39%2026 stock return · context only
Operating revenue
Q1 operating revenue increased 13.8% to EUR 19.9 million.
Overnight stays
Group overnight stays increased 20.3% to 148,000 in Q1.
Adjusted EBITDA
The Q1 adjusted EBITDA loss widened to EUR 27.9 million from EUR 20.9 million amid seasonal pre-opening and labour costs.
Booking trends
Valamar said current booking trends indicated stable interest in its capacity despite geopolitical risks and pressure on demand.
Official 2026 sources: Quarterly report for 1Q 2026 consolidated · 30 April 2026
Annual record
Ranking history
Future editions add rows; they do not rewrite the 2026 record.
| Edition | Measurement period | Rank | Revenue growth | Net-income growth | Stock return |
|---|---|---|---|---|---|
| 2026 | FY2022–FY2025 | 90 | +43% | +125% | +82% |